“Jayne thinks on the cutting edge of strategy, conversion rate optimization, growth hacking and content creation. Jayne makes the impossible possible and can turn things around quickly to boot! One of the best technologists I've worked with - ever”

LIANA FRICKER, FOUNDER
 INSPIRATION SPACE

"From ideation and brainstorming through to development, her innovative nature helps to carve new paths in any business projects or startups. Highly recommend!"

JAMIE WILSON
TAILLEUR

Meet our Team

Real-time sales flip-books are more than one man can handle, no matter how many digits of Pi I can remember. That’s three, by the way. That’s why my team is teeming with talent:

Get your cheat sheet

Real World Example

We Already Did That Thing That You Want Us to Do

Startled? Don’t be. 

We can see it in your eyes. That project that you’d like to bring us on for? 

Coincidentally, we’ve already done exactly that kind of work in the past. Multiple times, in fact. Some people call it a “profession”. 

We call it destiny.

“What's in the box? What's in the box!?”

Oli Gardner

Honorable mention for immortalizing me in the annals of landing page templates.

John Smith

John and his unnervingly generic name have been adding value to my team since 1998.

Jane Smith

Jane is … wait, Jane Smith? Are you guys siblings? Are your parents the most boring people on Earth?

Joe Smith

OK, let’s get real. I want copies of all of your birth certificates on my desk by EOD.

A Very Small Hedgehog

Questionable work ethic, but has made immeasurably positive contributions to office morale.

The Dark Spirits

Don’t ask them questions.


we help creative businesses scale with ease

PERSUASION
.  AGENCY  .

Build your next campaign to a crescendo 

Tech Tonic Studio

Make growth easy

Tech
Tonic
Studio

"Lauren Currie OBE for president. For championing the power of women. And for always speaking with the utmost heart."

Payal Wadhwa

Head of Innovation, Strategy and Design at Frog

“Lauren is one of the most inspiring people I’ve worked with. She has a ton to share in a manner that makes you want to learn it. Sign up. Join. Be there if you can.”.

Ewan McIntosh

Founder of NoTosh

"Lauren is the queen of lifting women up. Watch and learn."

Chief Experience Officer EY EMEIA & CEO Doberman Nordics

Lisa Lindstrom

"She's brave. Every time. Lauren's gift is making people feel brave."

Kaylin Aarts

Leadership Coach

Tech Tonic Studio

“Jayne thinks on the cutting edge of strategy, conversion rate optimization, growth hacking and content creation. One of the best technologists I've worked with - ever.”

Liana Fricker • CEO, Inspiration Space

I lose count of the amount of times Jayne has saved the day, and has solved problems swiftly. Watch this space tech world, Jayne is here.

Chris Watson • COO, UPFRONT

FAQ:

How techy do you need to be?

I PROMISE you, this guide is for entrepreneurs who know NOTHING about tech.

How can I work with you?

Thank you, I'm flattered! You can work with me in more depth by

booking my services here
Does my company need to have a minimum turnover?

No, we can work with clients on a one-session basis or on a monthly retainer.

Can I do this online?

Yes, all of our services and our teaching is 100% remote and online.

I'd love to re-train into tech like you did Jayne. How do I start?

Awesome! I recommend checking out

Free Code Camp

Check Out This Stuff We Know How to Do:

Play the Didgeridoo

Wommmmm womwomwomwomwomwommmm
 mmmmmmmmmmm oooooooooo wommmmmmmmmm.

Pump Up Your Copy

Does your copy read a little limp? Are you excited and compelled by the energy flowing through these words? Yeah? Hell yeah!
 Let’s pump it up!

Recite Pi to Two Decimal Places

3.14.

Yeah, You’re Interested? We Can Also:

1. Align your synergies in order to cultivate holistic marketing campaigns and elevate #brand engagement via targeted nurturing … or something.

2. Make flip-book versions of your real-time sales dashboards. In real-time.

3. Form pacts with the dark spirits. For purposes of lead generation only.

How I get world-class conversion rates every time... 

JAYNE CARMICHAEL NORRIE, 23rd January 2023

Hi, I'm Jayne.

Here’s the brutal truth about growing your business:

Nobody will just magically find you and care about your work because you publish some posts on Insta.

You actually have to stand out... which is hard, because the world is oversaturated with small business.

And we, as business owners have busy lives just like everyone else...

So we have less time to deliver better service... a service that matters.

Some people post about everything and it's a game of numbers... they think, "If I just post enough, people will notice me."

Some people post, post, post until they become seasoned business owners.

📣 CALLING ALL WHO HAVE A SMALL BUSINESS AND ARE STRUGGLING 📣

It's common to be overwhelmed with the myriad of choices in tech and to not know where to start.  

Both strategies can work, but I find that they don't solve the problem of time. There's never enough of it, and it's hard to keep up, let alone get ahead and make a solid living off of your business...

So what's the alternative?

You need to be more efficient... Refine your services and message so they make the souls of your ideal clients sing every time, and your voice will stand out.

Yes! Send Me The Cheat Sheet Now!

I'm giving away my bag of (almost totally non-technical) tricks that will show you exactly how to find the low-hanging fruit on your website, and make your site work harder for your business.

If you're serious about generating leads for your business that matter and saving time in the process... learn these 6 techniques, use them on your website redesign and they'll make your life so much easier! 

Ready to level-up your conversions?

Book your research call:

I can teach you how to make your website work harder with these 6 simple techniques I learned after years and years of practice...


we help creative businesses scale with ease

The secret weapon your business doesn't know it needs 🚀

You can continue to:

  • Spray and Pray
  • Dilute your brand identity
  • Wish something would change
  • Defer to someone else to decide for you
  • Work harder and harder, diminishing your light & putting you on the road to burnout

Or...

MOST POPULAR:

COURSE + COMMUNITY

Confirm your place.Buy now
Access to full course
Weekly Tech Office Hours

Online Community Membership

Masterclass: topic tbc

Bonus: Facebook Bootcamp

Bonus: SEO for blog posts

1:1 goal defining session

CRO system done for you

Automations done for you

What it costs

Access to full course
Weekly Tech Office Hours

Online Community Membership

Masterclass: topic tbc

Bonus: Facebook Bootcamp

Bonus: SEO for blog posts

1:1 goal defining session

CRO system done for you

Automations done for you

Confirm your place.Buy now


SELF STUDY

Confirm your place.


DONE FOR YOU

Limited places
Access to full course
Weekly Tech Office Hours

Online Community Membership

Masterclass: topic tbc

Bonus: Facebook Bootcamp

Bonus: SEO for blog posts

1:1 goal defining session

CRO system done for you

Automations done for you

Our promise

  • If we don't deliver, you don't pay.

  • We don't bamboozle; we get it done.

  • We call out BS and keep money in your pocket.

  • Our goal? For your clients to say...

I HELP:
Small business owners who want less stress, better returns, a clearer message for their desired audience, and much better work-life balance.

GROW YOUR BUSINESS WITH THE  
S.I.N.G.  METHOD:

Systems & Innovation Nurture Growth


 
GO FROM: 
⚠️ Road-blocked by tech, can't grow because you can't figure it out
😬 Developers out there don't have a clue about business.
😡 Worst of all, they want to play with a new system that looks cool,
💸 and they want you to pay for it.
❗ Worrying you're gonna be the main character in a business horror story; yet another founder paying over the odds for tech they don't need.
🥺 Not knowing how to get unstuck and don't know who to trust.
😤 Facebook ads were set up, but they were really disappointing. 


TO: 
📈 Seamless systems that feel breezy and effortless.  
🚀 Ready for the next level with:
✅ World-class conversion rates, so you're business is...
😍 No longer confusing, but highly converting


SO YOU CAN: 
🎖️ Get back to your Zone of Genius, more focus, less fire-fighting.
😃 Feel the relief of having a figure-outer that navigates the world of tech with you and keeps you moving,
✔️An engineer that spends like it's coming out their own pocket
♾️ Free up mental bandwidth to think long-term.
✅ Be the CEO in your business the way you want to be.

And the best bit:

If we don't deliver - YOU DON'T PAY